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NBA Outpaces Sports Leagues With Big Data
With wings, beer and a compelling backstory, this casual sports fan can get into any game. Watching highlights from last night’s NBA All-Star game pointed me in the direction of the league’s...
View Article6 Upcoming Big Data Events
Viafoura is proud to be Toronto’s host for this year’s Big Data Week, taking place from April 22-27. While we try to attend as many big data events as we can, we’re always sure to pay attention to the...
View ArticleLove Data? So Do We. Viafoura Hosts Big Data Events April 22-27
Viafoura has a lot of interest in big data. As a result of being installed on large, enterprise websites we process large amounts of data. This includes social data from logins, opinion data from...
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Viafoura Hack-a-thon a Success!
The viafoura big data week hack-a-thon was a success! A hack-a-thon is a 12/24 or 48 hour non stop programming marathon (ours was 12 hours held last Saturday). Teams present their ideas at the end....
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Striking A Balance With Social Logins
The topic of social log-ins has always been polarizing. One one hand, they offer convenience by being able to centralize logins for users, and can often make inroads to engagement easier by lessening...
View ArticleInterview with Victor Anjos: Canada’s Only Cassandra MVP
Last week, from September 10th to the 12th, San Francisco was home to Cassandra Summit 2014, the world’s largest gathering of Cassandra Developers. On the agenda were lots of training exercises,...
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Why Third-Party Data Doesn’t Work
I’m sure you’ve heard a lot about first and third-party data. It’s all over the internet, headlines plastered across every business and tech blog all over the world on a weekly basis. For most of us,...
View ArticleTop Tips for Data Quality Assurance Event Roundup
Last night we hosted a Data for Good (@Data_for_Good) event entitled “Top Tips for Data Quality Assurance”, a great talk that brought together all kinds of people in the datasphere to listen to some...
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5 Ways To Increase User Engagement
As a business, you need a community – that we’ve covered, and it’s becoming more apparent than ever. The problem is, how do you keep your community engaged? It’s not enough to create or share content...
View Article3 Steps to Fix Your Monetization Strategy
With our recently launched Analytics Dashboard, we want to make sure that publishers and brands not only know how to view data, but also know how to use it to improve their bottom line. Data is such a...
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How Digital Publishers Are Cashing In On Increased Mobile Ad Spend
64 per cent of American adults use smartphones, of which 7 per cent do not have access to traditional broadband services. Similarly in the U.K., studies project that 55 per cent of Britons will own a...
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